Backlinks Checker

See which websites are linking to any domain. Analyze your backlink profile or spy on competitors to find link-building opportunities.

Why use our Backlinks Checker

See any domain's backlinks in seconds

Enter a domain and get its inbound link profile instantly, no separate crawl or export step needed to see who's linking in.

Free backlink checker, no signup

Check backlinks for your own site or a competitor online with no account required, unlike full-featured link tools gated behind a paid plan.

Spy on competitor link sources

See exactly which sites link to a competitor, then pursue the same relevant, proven-to-link sites for your own outreach.

Spot toxic links early

Review incoming links for spammy or irrelevant sources before they drag your rankings down, so you can disavow them before they become a problem.

What you need to know

Why backlinks still matter: Google treats backlinks as votes of confidence. More high-quality backlinks from relevant, authoritative sites = stronger ranking signals.

Quality over quantity: 10 backlinks from DA 60+ sites outperform 500 links from DA 5 directories. Always evaluate the linking domain's authority and relevance.

Anchor text diversity: Healthy backlink profiles have varied anchor text, brand name, naked URLs, keywords, and generic terms. Over-optimized anchor text is a red flag.

Toxic links hurt rankings: Links from spammy, irrelevant, or penalised sites can drag your rankings down. Identify and disavow them via Google Search Console.

Real Backlinks Checker example: before vs. after

A niche site's backlink profile before and after a 3-month outreach campaign.

Before · Before outreach

Referring domains

Almost no external validation, made it hard to compete for keywords against sites with dozens of quality backlinks.

After · After outreach

Referring domains

A focused guest-post and resource-link campaign grew the backlink profile nearly 7x in one quarter.

Frequently Asked Questions

What is a backlink?

A backlink is a link from one website to another. Google uses backlinks as a core ranking signal, sites with more quality backlinks tend to rank higher.

How many backlinks do I need to rank?

It depends entirely on your competition. Check how many backlinks the top-ranking pages have for your target keywords and aim to match or exceed them.

Are all backlinks equal?

No. A single backlink from a high-authority, relevant website is worth far more than hundreds of links from low-quality or unrelated sites.

How do I remove bad backlinks?

Contact the linking site to request removal. If they don't respond, use Google's Disavow Links tool in Search Console to tell Google to ignore them.